Siren Studios

Brief:

Create a logo for a music production studio that is elegant, yet playful and combines musical and ocean motifs.

Include:

Logo (primary, secondary, brandmark)

Color logo variations

Color keys

Process/brainstorm

Final Logos

Colored Logo Variations

 
 

#FEEF81

#2B338C

#5CC0EB

#C44D9C

#754296

Brainstorm

  • Type exploration

  • Experimenting with stacking text and creating a custom type

  • Experimenting with iconography

  • Combining musical and ocean motifs

Final Thoughts

  • No easy task to come up with a custom logo that can be easily identifiable and easily representative of a business.

  • Learned how to think outside the box through constant and in-depth brainstorming, and to find the best ideas through elimination.